Spotlight is the Plumbing for Contextualized Care
The husband walks into the clinic carrying a golden retriever. The technician pulls up the [...]
Why I Started The Veterinary AI Brief—and Why This Episode With Jon Ayers Feels Like a Turning Point
When I started The Veterinary AI Brief, I wasn’t trying to build another podcast. I [...]
AI Is Rewriting the Rules of Veterinary Medicine: Here’s How to Stay Ahead
“Change is coming, and the curve is logarithmic, not linear.” That’s how Robert Sanchez summed [...]
Announcing Spotlight: Intake to Insight for Veterinary Practices
Last week in New Orleans, at the Veterinary Hospital Managers Association (VHMA) conference, we unveiled [...]
Why Your Clients Aren’t Looking for Pet Health Advice on Your Website
The Myth of Client Education on Veterinary Websites Veterinary medicine is full of tools that [...]
5 Tips for Making the Most of Your Veterinary Practice Blog
Since 93% of internet traffic is filtered through search engines, regular blog posts can improve [...]
Behind the Scenes of Website Design
Most veterinary practice websites look the same, with similar functionality and largely the same voice. [...]
The Future of Veterinary Medicine: Technician-Centric Models
Credentialed veterinary technicians are educated, skilled veterinary team members—yet they have been historically underutilized, underpaid, [...]
Setting the Stage for Phenomenal Client Relationships
Successful marketing strategies can help you get clients in the door, but what turns them [...]
Tip of the Month: Digital Training For Staff Success
When we started our practice with a small team, training wasn’t a problem. But, as [...]
The Value of Better Relationships
What happens when you have a great relationship with a client? They trust you. There [...]
Shopping for a veterinary website – 5 uncommon questions to ask
Many veterinary website companies have highly effective and polished sales pitches. But a good sales [...]