For those who built a practice with intention around every corner

We create websites that turn what makes you special into why clients choose you.

Trusted by 600+ Independent Vets

Three illustrated avatars—a man, a woman with dark hair, and a woman with glasses—are shown next to text that reads "+597 VETS" on a purple background.
Three notepad-style notes with handwritten text: "I'm always thinking about their experience," "I'm not a discount vet – I'm building the best!!!," and "I want them to know we're family owned and run.
Philosophy
Minimalist line drawing of a giraffe standing upright, created with smooth, simple curved lines on a light background.

Great Design is About Connection

For most pet owners, you aren’t chosen based on your team, your facilities, your medical excellence… they can’t see any of that. They search and choose online.

If your website feels generic and vague, you will be lumped in as “just another vet”.

You don’t need a prettier website. You need people to instantly recognize exactly why they should choose you – and only you. A website that makes them think…

This is exactly who I’ve been looking for.

Here’s how we do that. For most pet owners, you aren’t chosen based on your team, your facilities, your medical excellence… they can’t see any of that. They search and choose online.

If your website feels generic and vague, you will be lumped in as “just another vet”.

You don’t need a prettier website. You need people to instantly recognize exactly why they should choose you – and only you. A website that makes them think…

This is exactly who I’ve been looking for.

Here’s how we do that.
Our Process

The North Star Method

Discover Leadership - We meet for 60 minutes with key stakeholders to identify brand promises, differentiators, “right-fit” client attributes, and local market context.

Team - We distribute a survey to your entire team that captures their perceptions and insights on where you really shine and your natural strengths that build connection.

Clients - We share a proprietary survey that you distribute to your clients that captures their relationship sentiment, experiences at multiple stages of the visit, and any feedback they have to share.

We combine this with our own research on how pet owners think, choose, and stay loyal. We then have a clear picture of where you are set up to win. 1 45 minutes Create 2 Sprint-based Deliver 3 launch Launch + We combine our discovery with our own research on how pet owners think, choose, and stay loyal to create a website where you are set up to win.

We build your website and brand assets (logo, print, signage, apparel) in fast, collaborative sprints. The outcome? A bold, clean brand that positions you for success from day one.
 Create 2 90 minutes Discover 1 45 minutes Deliver 3 Sprint-based We launch strategically and support your growth through tailored marketing campaigns, performance tracking, and regular check-ins. The goal: traction, not guesswork.
 Create 2 90 minutes Discover 1 45 minutes Deliver 3 Sprint-based A white rectangular card with a simple purple clock icon in the center, placed on a light, textured background.
Pricing

What’s it Cost?

Website

For established clinics suffering stagnant growth.

$2,750 / For full build
$199 / Month
WHAT’S INCLUDED
  • Complete Discovery Process
  • Creation of up to 30 pages
  • Home page copy
  • Unlimited revisions – we don’t launch until you’re in love
  • AWS hosting, support, security, and everything else needed for a world-class user experience

Copywriting

Our marketing copy team will draft clear, cohesive copy for any page you’d like, designed to resonate deeply with your target audience.

$250 / Page

Illustration

Our artists are available for any custom requests you require.

$100 / hour

You’re getting more than a website.

Westerville Vet Clinic discovered their identity through our process—an unexpected clarity that shaped their direction and future.

“We discovered our identity. I hadn’t realized it was missing until we defined it. Once we put that stamp on—‘this is who we are and what we do’—everything clicked. It gave us the direction we needed to move forward.”

Digital avatar of a smiling person with short brown hair, wearing a blue shirt, forming a heart shape with their hands against a light blue circular background.Dr. Giancola, Owner/Veterinarian
FAQs

Frequently asked questions

How long does the build take?
For an average-sized site (15-20 pages), our process usually takes about four months. Everything is built from scratch, so quality takes time.
Each additional page is priced at $100.
Monthly payments start immediately. It costs us significantly more to build your website than we charge for it, so our pricing model is a way to increase accessibility to our partnership.

Want to Stand Out?

Join the 600 independent veterinary practices who no longer compete, they differentiate.

Marketing is not my personal strength, especially during these economically uncertain times. Digital Empathy takes a huge burden off my shoulders. I trust them implicitly. They haven’t steered us wrong yet.

Digital avatar of a smiling person with short brown hair, wearing a blue shirt, forming a heart shape with their hands against a light blue circular background.Myriah Southard, Practice Manager