Responsive Website Design for Veterinarians
“Every once in a while, a revolutionary product comes along that changes everything.” That was Steve Jobs’ introduction to the iPhone about 8 years ago. It has proven prophetic. Smartphones have changed everything - from [...]
Veterinary SEO – The common mistake
Most veterinarians understand that their search engine visibility is intimately tied with the amount of traffic on their website. However, the internet marketing industry has done a very poor job educating veterinarians as to what [...]
Great Website Design is Invisible
A very long time ago, humans would sit around campfires and tell stories about the stars and their lives. Ever since, we have been creatures yearning for great stories. Storytelling bonds us together. Our brains are [...]
Veterinary Website Design – How to Build Trust
One of the most important things a veterinary website can do is inspire trust in the website visitor. In this article, we will explore why “designing for trust” is important, and show you concrete steps [...]
Veterinary Website Design – The Beginner’s Guide
Great veterinary website design is about turning a website visitor into a clinic visitor. In this article, we will teach you a few basic ideas on how to approach your website’s design scientifically and with [...]
Veterinary Website Design – 3 simple rules
Your Veterinary website is now where people open their relationship with you. Because of this, your website’s design is crucial. You’re about to learn 3 simple rules that will make your veterinary website wonderfully effective! [...]
Content Marketing for Veterinarians
You're about to learn why content marketing is such a powerful tool in your veterinary website and marketing strategy. To do this well, it helps to begin with a story. In 1838, a young blacksmith [...]
Anti Internet Marketing
“Anti” is a divisive word. We mean it to be. Internet Marketing is in something of a dark age: superstitions and buzzwords are more popular than science. Almost everything about the way the status quo [...]
Facebook Tips for your Veterinary Clinic
With Facebook your veterinary clinic has an unprecedented reach into your clients' peer networks. Your goal is to get as many of their pet owning friends thinking about your animal hospital as possible. This is a powerful opportunity [...]
Website Conversions- A Scientific Approach
The website isn’t what’s important- it’s the response it creates in the audience that matters. To get more clients for your veterinary clinic through the website, it helps to understand some basic science about how [...]
A Mobile-First Veterinary Website
On April 21st 2015, the competitive landscape quietly shook for millions of small businesses. The change is the reaction to a tipping point in human behavior. And from this day on, if your website is [...]
How to Optimize a Veterinary Website
The purpose of SEO is to draw as much traffic and attention to your veterinary clinic’s website as possible. Many people talk about SEO like it’s a black box, but it’s actually pretty simple to [...]
